MySideWalk

Creative Direction + Production + Post + Editorial + Animation + Audio ENGINEERING

LISTEN

MySidewalk.com is an online city intelligence program created with the goal of connecting civic-minded members of communities at the microlevel. For a successful launch, they needed content that showcased their mission statement.

CREATE

To communicate the large scope of MySidewalk.com, we created a production strategy that allowed us to economically shoot a large number of locations. Relying heavily on our experienced and nimble crew, we pursued a documentary-style approach to filming, building a calendar that strategically accommodated a series of smaller shoots over a longer period of time.